Lanserring

Director | DP | Co-Photographer

Watchtower New York

Lanserring creates incredible kitchens using custom pieces and have really mastered the art of cabinetry. They use their skills to tell the story of their Austrian roots. Everywhere in their designs you can see thematic elements of man and nature, old and new, design and function - they wanted us to help tell that story on their social platforms. With a small crew and just three days, we went in with a focus on juxtaposing the luxury and detail of their designs with the essence of New York City.